

Let's tailor your experience.
If you just found me, click I'M NEW.
If you've spent some time with my stuff, click I'M LEARNING.
If you're ready to talk, click I'M READY.
©️ Colby Wegter Ventures LLC. All Rights Reserved. 2026




ABOUT ME
Started five companies [3 massive failures, 2 successes]
Exited my multi-7-figure digital marketing agency [2024]
Lived and worked all over [Dublin, NYC, Minneapolis, Chicago, Milwaukee, Iowa City]
Served 1200+ clients in my marketing career and a few dozen incredible humans since exiting
I call my business a 3C Business [Clients, Content, Coffee]
Husband, dad, obsessed with coffee, reading + writing
I run The Room (max 6 clients). Read this if you're curious.

Where you should go next

A Bangin' Life — One essay every Saturday.
The gap between who you are and who you'd be if you trusted yourself.

One video — If you want to know where I come from and what I do now, this is the one to watch.
Click the image, and I'll send you there.
©️ Colby Wegter Ventures LLC. All Rights Reserved. 2026




MY PHILOSOPHY
Core belief: Conviction is your #1 resource.
North Star: Reach my potential by helping the most people reach their potential.

Choose your own adventure

A Bangin' Life — Every Saturday, a new essay.If you haven't subscribed, that's the move.

YouTubeOne new video every week.

If you've read the essays, watched the videos, and you're ready for something more direct, click I'M READY.
©️ Colby Wegter Ventures LLC. All Rights Reserved. 2026




You can be winning at a life you never chose.
Most people I talk to are.

READ IN FULL
If you don't, you're not ready.
You've run this experiment five, ten, fifteen times with your own life. Every level you've hit was supposed to be the one where it clicked. The feeling lasted about a week, and then you went looking for the next bar. The results are in.
Ten more years of the same aim produces the same result. You'll succeed again, exactly as thoroughly, and feel exactly the same.
Let's be straight with each other. You're capable. You've cleared every bar you've been given. The degree, the revenue, the title, the thing people congratulate you for at dinner. You did what you were told would work, and it worked.
So why doesn't it feel like anything?
More motivation won't fix this. Better discipline won't. A new system won't. You've had good systems. You're running a prescription written for a life somebody else described, and no amount of executing it faster gets you to a life you'd actually choose.
She hired me to double her revenue. Twenty to thirty thousand a month, and she wanted it twice that. One session in, she was telling me about being a mom while working nights, weekends, and holidays. So I asked her how scaling a business she already didn't like was going to help.
Two years later: more profit than she's ever made, twelve hours a week, full control of her kids' schedule. She hasn't worked a holiday since.
She'd been running the prescription. The one the rest of the world hands you for a life like hers. She threw it out and wrote her own. That's a bangin' life. The one you'd actually choose, built by someone who trusts themselves enough to choose it.
Everyone you could hire will give you clarity. That's the whole industry. But watch what they give you clarity on: how to hit the goal. Faster, cleaner, with better systems and fewer mistakes.
Nobody asks whether the goal is worth your life.
I'm going to ask you why. And then I'm going to ask again, and again, until you can tell me something that holds up. Because most of the time it doesn't, and you already know it doesn't, and you've been very busy so you don't have to find out.
There's no curriculum. No Framework, no worksheet, no eight-week arc. A curriculum would mean I decided in advance what your life should look like, which is the exact thing that got you here.
I show up with questions. You talk. I listen harder than you're used to being listened to, and at some point I say: here's what I'm seeing, tell me where I'm wrong. Usually you don't correct me. Usually you go quiet, because you've been carrying something around for three years that you've been treating as a fact about the world, and out loud it turns out to be a story you were told once.
Here's what walks out of that room: someone with clarity. The kind where the imposter syndrome dies because you can see it was never real. The limiting belief you've been working around for years turns out to be an imaginary story that can no longer hold up. You stop spending your energy on a life you never signed up for. That's what changes.
It's why a few questions saved a stranger from hiring a $300K/yr VP he didn't need. It's how a client found the strength to exit a toxic relationship within two days of us speaking. Not through my prescription. Through their discovery of the truth.
I won't steer you. I don't need you to quit, sell, leave, downsize, or blow anything up. Half the people I talk to make no external change at all. They just stop running someone else's script.
I spent fourteen years doing exactly what I was told. College, job, stay at the job, build the business. The whole time I was quietly asking what it was all for, and the whole time I assumed that question meant something was wrong with me.
So I did what capable people do. I bought the answer. About a hundred thousand dollars of coaching over two years. Good people, some of them excellent. And at the end of it, the thing I walked away with was this: I already had all of it. I just didn't believe myself.
I'm your shortcut through something I paid full price for.
Everyone in this business will sell you their rulebook. I bought all of them. The answer was in me. It's in you. The only real question is how long you're willing to go without trusting that.
This is for people who are already winning and can feel the cost.
You've built something real. Nobody looking at your life would say you're struggling. That's precisely the problem, because it makes the thing you're feeling hard to name and easy to dismiss. You're not in crisis. You're aimed at something you can no longer defend, and you've got too much momentum to stop and look at it.
I know because I lived it. I'm obsessed because I overcame it.
This is for the person who's excellent at their craft and watching their life pay for it. The founder past a million who quietly wonders what the next million is for. The athlete who's been optimized by other people since they were twelve. Anyone who's been handed a definition of success so early and so completely that they've never once checked whether it was theirs. Every one of them is capable of far more than they're currently pointed at.
And it's not for everyone. If you want someone to help you go faster at what you're already doing, hire a good coach. There are excellent ones and I'll point you to a few. If you want to be told what to do, I'm the wrong room. And if you're looking for relief, for someone to hand you permission to walk away from your life, that's not this either. This is for people who want more, not less. They just want it to be theirs.
One way in.
A conversation. One session, five hundred dollars, fully refundable. You walk away and nothing shifted, you ask and you get it back. No conversation about it.
Most people come in with a decision they're circling. They leave with a clearer one, or they leave knowing the decision was never the real question. Either way, you find out in an hour what you're dealing with, which is faster than the three years you've been at it.
I work with six people a year in an ongoing capacity. It's called The Room. Right now there's one opening. Every one of them started with this call. Not because I upsold them. Because they got the truth, and they wanted to keep going. You'll tell me if that's you. I won't ask.
I'm not going to convince you that $500 is worth it. If you've been circling this question for a year and you find the truth in an hour, five hundred dollars will feel like pennies. If it doesn't, you get it back.
If you're not sure, take the hour. I'd rather you know than wonder.
©️ Colby Wegter Ventures LLC. All Rights Reserved. 2026



This quick video will tell you how it works
The best hang you'll have all week
You're cool and so am I.
We both like coffee. [I buy you a cup after we conclude.]
I've got a bangin' network of people. If you need something, chances are I can connect you with another dope human being.

I’m an English dude with an aversion to people who invite me to ‘hop on calls’.Colby seemed genuinely warm — so I figured I’d trust my instincts.I’ve enjoyed every conversation. Colby has done nothing but share interesting, helpful advice and push me toward doing uncomfortable things that I know are important.No sales pitches. No courses. Just an authentic desire to help and share useful advice.

Alex Napier Holland
Founder @ GorillaFlow
I have never once left a chat with Colby without a smile on my mug or a new pep in my step.Bring decaf to the coffee chat. Colby will be your double-shot.

Chris Corridore
Founder @ Corridore Creative
I really enjoy chatting with Colby because it feels like catching up with a good friend.We share great conversations about marketing, coffee, sports, and family.It's always easy and meaningful.

Scott Cole
Founder @ LoveWell Agency
My favorite part about chatting with Colby is how natural our conversations are.I always leave feeling energized and full of actionable ideas to implement.

Steven Schneider
CEO @ TrioSEO
Talking with Colby is the best kind of recharge—equal parts sharp insight and the kind of banter that keeps you on your toes.Every conversation shifts my perspective in some way, pushing me to grow while also filling my cup.The energy, the depth, the fun, the business acumen—it's all unmatched.

Jodi Hoberg
Founder @ Casia Stellae Studios
Colby has made coffee chats cool again.If you've got a chance to pick his brain, DO IT.Good vibes, good advice, good time spent. Couldn't recommend a guy more.

Wyatt Thacker
Founder @ Channel Loft Design





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©️ Colby Wegter Ventures LLC. All Rights Reserved. 2026

©️ Colby Wegter Ventures LLC. All Rights Reserved. 2026
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I like rewarding people who take action with a little extra.
More value below.


The best meeting you’ll have all week
[I pay you.]
Run a business?
Not in business, but an expert or master in your field?
Like coffee?
Dope! I’d love to meet you. No agenda. Vibes.
You bring yourself.
I buy you coffee.
We get to know each other.
Not formal networking.
Not some weird way to sell you.
We’ll let other people do that.
You and I are too cool to operate that way.
It’s a bangin’ time. 100% of people who’ve grabbed a time have shown up for 17 months straight.
I have 2-3 per week. That’s over 200 coffee chats! Pretty cool, huh?
©️ Colby Wegter Ventures LLC. All Rights Reserved. 2026



If you want your next move to be fully aligned with your purpose, this exercise is stupidly simple, free as hell, and promises to help you do just that.
[And the books, coaching, and YouTube make more sense after you've done this first.]
Let’s work backward
RESULT:You have total clarity on what to do next, can now actually explain your last move, or both.

Identify your top two core values and discover the most reliable filter for your life.

Go through the Values Filter exercise in a handful of minutes.

Watch this quick video ↓
Here’s what you don’t have to worry about:
What your career is or how successful you are.
It’ll help anyone who puts in minimal effort.You’ll sign your life away to get it.
This is free with no strings. Extra stuff at the end. It's your choice whether to use them.Somebody else taught me this.
Created through direct testing with my clients who earn between 6 and 7 figures per year.
Identify. Explain. Do.
All you need is a place to write these down (a computer, a notebook, or similar).

[Only takes a minute or two.]
Authenticity
Achievement
Adventure
Authority
Autonomy
Balance
Beauty
Boldness
Compassion
Challenge
Citizenship
Community
Competency
Contribution
Creativity
Curiosity
Determination
Fairness
Faith
Fame
Friendships
Fun
Growth
Happiness
Honesty
Humor
Influence
Inner Harmony
Justice
Kindness
Knowledge
Leadership
Learning
Love
Loyalty
Meaningful Work
Openness
Optimism
Peace
Pleasure
Poise
Popularity
Recognition
Religion
Reputation
Respect
Responsibility
Security
Self-Respect
Service
Spirituality
Stability
Success
Status
Trustworthiness
Wealth
Wisdom

Go to your list and start from the bottom.
Put a ◬ next to any selection you lingered over.
Transfer all ◬ items to a new list.

[You'll likely have less than 10 selections remaining. That's good!]
Put them into a hierarchy. (IE: rank them with #1 being most important.)

Identify
Land on your top 2 values.There is likely a clear number one or at least a top 2.Helpful questions to confirm them:- Would I say no to extreme wealth to preserve this?
- If someone I cared about said this was dumb, would I believe them or question them?
- What’s the ultimate price I’d pay to choose this still?
Explain
Look back at something you did just yesterday or this week.Filter it through your top two values.What is something on your upcoming schedule that doesn’t align with these top 2?
Do
If you filter your next few actions through these 2 values, which ones align with both, one or the other, or neither?NEITHER: Eliminate one item (at least)ONE OR THE OTHER: Ask yourself whyBOTH: Replace what you eliminated from NEITHER with more of this item


Completely up to you.
If you want to go deeper, here's what I recommend.

FREE: Name + Email only
The Email List
You might have landed on this page from my email list. If so, no need to venture here; you're already on the list!If you're not subscribed, what are you doing with your life?
[Not a hostage situation. Unsubscribe anytime.]
FREE: No Info Req.
The YouTube 'Values' Playlist
This playlist is all about values and goes deep. If you liked the exercise, this is the most logical next step.If you can't watch it now, save it for later.
PAID: $12/m Substack
The Private Journal
As a philosopher, this is where I go deep. Intentionally unpolished and real.What's in it:
Entries directly from my journal
Private YouTube videos for this group only
Select sessions with clients (nowhere else)
A direct chat to me through SubstackUse code: VALUES to lock in pricing and get 50% OFF for life when you choose the annual subscription
[No commitment. Cancel anytime.]
©️ Colby Wegter Ventures LLC. All Rights Reserved. 2026










